Hi! I'm Air, a freelance digital strategist, writer, and brand consultant in the specialty coffee and service industry.
I go all out to make sure your projects look stellar whether that ranges from photography, creative copy, social media management, or brand design. Take a dive into some of my client studies and feel free to reach out to me with any question or a free consultation.
Sprudge Media Network is a leading digital publication covering coffee & wine culture, news, and events.
As a writer for Sprudge covering the Chicago coffee community and beyond I helped break news, feature local companies, and convey the diversity in Chicago's coffee and specialty beverage culture.
Photos - Crush The Rush 2 Chicago Boogaloo
Photos - Everybody’s Coffee In Chicago Share’s The Love
Photos - Diversey Wine Is Now Open In Chicago
Article - 5 Coffee Cocktails 5 Chicago Bars
Article - Metric Coffee Roasting In An Incubator
Article - After Gentrification Claims, A Closer Look at Bowtruss
New Gotham is a Not For Profit, Chicago-based, coffee community dedicated to creating social & education events for coffee professionals and enthusiasts alike.
As media director, I get to create the voice that get's people excited for upcoming events and showcase different parts of the Chicago coffee culture through photos on posts on different media outlets. During the recent brand relaunch I was able to design the new logo and website for New Gotham.
Scone City, opened in April 2015, is a bakeshop and espresso bar located in Wicker Park. Scone City's goal is to reinvent the notion of the classic English pastry toward elevated baked item. This also carries over toward the coffee bar to elevate the bakery coffee toward another level carefully crafted coffee and espresso drinks.
Focus on freshly baked scones, coffee craft, and design/layout.
Bestek Lighting & Staging Inc., located in West Babylon, NY, is a full-service production company serving the New York Metro area for over 40 years. They have provided services and lighting for such events as the Bergdorf Holiday Windows, Art of the Pixel, movie premieres, & more.
Focus on using existing media to display experience and knowledge in producing events on both a large and small scale. Promote upcoming events with behind-the-scenes look at buildouts.
Passion House Coffee Roasters are a micro coffee roaster located in the Fulton Market corridor. As part of Passion House I helped usher in new branding from the previous multi-color cardinal logo.
Focusing on a new "genre" classification system to break down complex notes into familiar categories/genres consumers would recognize. This spanned from social media networks, website redesign, customer and wholesale relations, print media, and in-house documents.
Chicago Gold Snacks was started in 2008 with the idea of bringing high-quality Chicago-style popcorn packaged directly to the consumer. Helping start the company gave a ground level upstart toward business from day to day operations, sales, customer relations, promotional media, and beginner social media.